The 2013 elections in Pakistan brought to the fore old faces with new promises to change the country’s fate. The days leading to the elections saw a torrent of content being shared over the Internet and social media, with Facebook and Twitter in particular, becoming an online war zone between supporters of various parties. Now that the storm has settled and the parties have taken their seats in the National Assembly, people are looking forward to a better Pakistan as it is time to act and manifest the promises into action.
Over the years, social media has emerged as a Big Brother where all activities of politicians are shared over Facebook and people make comments to make the feedback look interesting, which stirs up a never-ending debate. However, the hype of following political leaders on social media is a trend, which is now declining as people are busy with their jobs and since elections is always a time of change; therefore, social media was abuzz until a few days after June 11.
Nevertheless, social media will continue to play its part as the media, which reveals all truths which print and electronic media hide beneath the pen and the camera. Social media has been monitoring political leaders but the intensity is not as same as before. Still, there are posts shared, comments made, and content liked on Facebook, which means that Pakistanis want social media to compel politicians to follow the decorum and fulfill their promises. Otherwise, one picture or video can stir up a viral humiliation of a politician.
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